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Writer's pictureFrank Rash

Exhibitor Notes & Boxoffice Estimate - GRAN TURISMO (PG13)


Published Jul 27, 2023


Synopsis

Distributed By: Sony | Release Date: 8/25/23 | Run Time: 134 Minutes

Drama. Amazing true story of a young player who wins a series of Nissan-sponsored video game competitions through his gaming skills and becomes a real-life professional race car driver..…David Harbour, Orlando Bloom, Archie Madekwe, Geri Halliwell, Dijimon Hounsou


Screening Notes

This really is an amazing story…Jann Mardenborough was only 19 years old and whooped 90,000 other online players from around the globe to win the spot on the Nissan racing team. The racing sequences are extremely well done and will certainly get your heart pounding. David Harbour has matured into a charismatic on-screen presence; Archie Madekwe (Mardenborough) is a very likeable and charming hero of the story.


Boxoffice Estimate

Who will enjoy this movie? Well, there are over 210 million gamers in the U.S. and Gran Turismo, which has sold over 90 million units, is one of the best-selling game franchises in the world. It’s easy to think the movie will only appeal to under-25 male gamers but be mindful that (1) 48% of gamers are female, (2) the average age of a gamer is 35 years old, and (3) annual moviegoing frequency for gamers averages more than 5 percentage points higher than the general population. Then there are the moviegoers that love racing movies, or sports movies, or inspiring true stories.


Gran Turismo is not a home run film, but it will deliver a very solid double deep into center field late in the game. My number crunching points to an $18M opening, with a range between $16M and $20M (which is in line with the average Aug opening dating back to 2016), and a total multiple of 3.2x leading to a final gross estimated between $50M and $62M.



Click To Watch Trailer !



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